PHYSIS is a makeup brand I created during a three-week project. They are dedicated to sustainability, ensuring their products are completely recyclable and will make as little impact on the planet as possible.
PHYSIS
Brand Identity
Packaging Design
PHYSIS is a makeup brand I created during a three-week project. They are dedicated to sustainability, ensuring their products are completely recyclable and will make as little impact on the planet as possible.
PHYSIS
Brand Identity
Packaging Design
APPROACH
The butterfly became a key element as they represent healing and transformation. By creating a design that had the butterfly separated, I aimed to showcase the beginnings of the healing process. I utilised cyanotype to create a lovely gritty texture that aided in showcasing the more difficult side of healing. I wanted to showcase the process of the theme, not just the what the end result could look like.
APPROACH
The visuals for the brand are inspired by Art Nouveau and the theme of nature. They aim to display the beauty of nature within the packaging designs as a way to pay homage to the planet they want to aid in protecting.
APPROACH
The visuals for the brand are inspired by Art Nouveau and the theme of nature. They aim to display the beauty of nature within the packaging designs as a way to pay homage to the planet they want to aid in protecting.
PHYSIS is a makeup brand I created during a three-week project. They are dedicated to sustainability, ensuring their products are completely recyclable and will make as little impact on the planet as possible.
PHYSIS
Brand Identity
Packaging Design
Copyright
Amy Pirrie
PHYSIS is a makeup brand I created during a three-week project. They are dedicated to sustainability, ensuring their products are completely recyclable and will make as little impact on the planet as possible.
PHYSIS
Brand Identity
Packaging Design
PHYSIS is a makeup brand I created during a three-week project. They are dedicated to sustainability, ensuring their products are completely recyclable and will make as little impact on the planet as possible.
PHYSIS
Brand Identity
Packaging Design
APPROACH
The visuals for the brand are inspired by Art Nouveau and the theme of nature. They aim to display the beauty of nature within the packaging designs as a way to pay homage to the planet they want to aid in protecting.
APPROACH
The visuals for the brand are inspired by Art Nouveau and the theme of nature. They aim to display the beauty of nature within the packaging designs as a way to pay homage to the planet they want to aid in protecting.
APPROACH
The visuals for the brand are inspired by Art Nouveau and the theme of nature. They aim to display the beauty of nature within the packaging designs as a way to pay homage to the planet they want to aid in protecting.
